The BT Consumer division has also announced a number of other improvements, such as a new self-service app from Plusnet, an aim to answer 100% of BT customer calls in the UK & Ireland by the end of 2020, the addition of BT products to EE's expanding footprint of more than 620 retail stores and a commitment to increase mobile customers' Time on 4G to 99% by 2020.
BT AND EE have announced the first fruits of their merged operations, with a joint roadmap involving its three main brands - BT, EE and Plusnet.
Marc Allera, chief executive of EE, was anointed CEO of the BT Consumer business a year ago, that brought together EE with the existing consumer division to create the £10bn integrated mobile, broadband and pay-TV outfit.
BT is launching its new BT Plus plan next week which brings together home broadband, mobile and Wi-Fi capabilities into one converged plan, with one simple bill. "We've already brought our teams together, now we're going to bring our networks together".
Such a service could theoretically come into its own for users in those remaining parts of the United Kingdom that receive fixed broadband speeds of under 10Mbps, where adding a 4G connection - note that EE now claims to cover 90% of the United Kingdom population geographically - would bump up their speeds to over both the Ofcom and government definitions of superfast broadband.
Consumer's ambition is to offer unrivalled choice, with the best content, smartest devices, and the latest technology, through partnerships with the world's best content providers. "We are a very big company, but I want us to feel local", said Allera. It also hopes to put new, digitised customer service options in place. Plans for a service that can switch between Wi-Fi and 4G depending on the connection have always been long talked about.
In time for the kick off of the next football season in August, EE customers will be able to access new BT Sport app features including the ability to cast content direct from a mobile platform to a TV with inclusive data.
Consumer will make ultrafast broadband with speeds up to 314Mbps available to even more homes, up from more than 1m homes eligible BT Consumer customers today.
EE is also launching new "Flex" mobile plans - flawless for those who want the control and flexibility of pay as you go with the simplicity of pay monthly plans.
Paolo Pescatore, analyst at CCS insight, said: "This growing unit is very well positioned to be a leader in the changing United Kingdom multiplay market".
Allera said: "We made some tough choices last week, but we are reinvesting in networks and customer services".
Analyst Paolo Pescatore at CCS Insight said the update provides a much-needed boost to BT, given the widespread negative publicity it has endured in recent months.
We will also be interested to see how a bonded 4G and fixed line broadband network will work in practice, not least with respect to potentially improving overall data speeds for those on slower lines but also in terms of managing usage allowances (fixed lines tend to be unlimited while mobile is usually capped) or port forwarding flexibility when playing online video games.