Google Chrome has the privilege of shipping on millions of Android devices around the world, giving it a massive head start in claiming market share.
Extension developers who use inline installations now need to change the install buttons on their web properties before Chrome 71's release in December so that they link to the Chrome Web Store instead.
Google's initial extensions plan was to let people download them from anywhere, but it backtracked and offered the inline installation from the Chrome Web Store instead.
However, we continue to receive large volumes of complaints from users about unwanted extensions causing their Chrome experience to change unexpectedly - and the majority of these complaints are attributed to confusing or deceptive uses of inline installation on websites.One thing is certain: while the retiring of inline Chrome extension installations will have a positive impact, it won't suddenly free the Chrome Web Store from user tracking or outright malicious extensions. "We're confident this change will improve transparency for all users about their extension choices in Chrome". Google found that these inline installations actually took away necessary information that a user could rely on to predict the usefulness of the extension, as well as instructions on its use.
The decision, which will be implemented in stages, follows a series of complaints in recent years about malicious extensions distributed through the Chrome Web Store and via malware. Without these, user complaints significantly rose and extensions were more likely to be uninstalled.
This will force users to visit the Chrome Web Store directly to install Chrome extensions.
The inline installation feature in Chrome arrived in 2011 to allow users to install extensions directly from developers' websites. Users will be redirected to the Chrome Web Store. Also, Google will entirely block the inline install API from Chrome 71 in early December 2018 to completely remove it from developers' options. But, the mechanism has been abused by attackers to trick users into downloading malicious extensions.
Once upon a time, OK not so long ago, browsers such as Chrome and Firefox fought for supremacy over browser extensions. Google has not published information about the ratio of installs.