Apple is adding features to help users spend less time staring at their devices if they'd like. Here is where you'll find photo memories - pictures you snapped "on this day" at some point in the past - as well as featured photos. The system will break down the time you spend using each app, how often you unlock the device, and what apps are pinging you with notifications. Parents can also use App Limits to set usage limits and content rules. Just the opposite: The latest feature in iOS 12 is created to get users to limit the time they spend on their device. However iOS 12 will bring an enhanced experience, such as the introduction of a new "For You" tab that will show your favorite moments in one place that combines photos from Memories and iCloud Shared Albums.
Phone addiction is a big deal lately, and Apple has heard this loud and clear: iOS 12 will include a handful of new features to help with phone addiction. Apps that support Siri Shortcuts will include a little button that says "add to Siri", much as apps can now add tickets or virtual cards to Apple Wallet.
"Data companies are clever and relentless", Federighi said. With Siri Shortcuts, developers can add support for the capability to let their apps be controlled via Siri with customizable commands.
While the iPhone is Apple's most important product, iOS software is the heart of the device.
Four new Animoji are coming to the fray: Ghost, Koala, Tiger and T-Rex.
According to CNET, the Memoji appears to have a leg up on Samsung's AR Emoji because you have the option to choose eye color, shape, ear shape, freckles, different styles of glasses, lenses and earrings.
FaceTime has also been integrated into Messages, so a group message can be turned into a group FaceTime call.
However, Apple users typically upgrade to new software releases more quickly than Android users, exposing them to Apple's latest apps and services, which generate revenue for the iPhone maker as well as app developers.
One more method in which Apple hopes to hit out at the ad empire of Google and Facebook is the way it hopes to eliminate tracking of users that happens even when users are not logged into Facebook or Google websites.
Also within Siri Shortcuts is the ability to combine a string of actions into a single command.
The developer preview of iOS 12 is available to Apple Developer Program members today.
Numerous new features address recent concerns about the "attention economy"; that is, the effect digital device use has on our collective mental wellbeing.