While the change sounds minor, Musk said the modified color palette will help to "simplify manufacturing". The two paint choices are being removed from the online configurators for its Model S hatchback, Model X crossover SUV, and Model 3 sedan.
The colour options that will still be available are solid black, midnight silver metallic, deep blue metallic, pearl-white multi-coat, and red multi-coat. Clearly, as added by experts, Tesla is still a greenhorn when it comes to mass production.
In May, Tesla CEO Elon Musk suggested the company would start delivering the $35,000 model three to six months after reaching its 5,000-per-week production goal, which meant deliveries would start sometime between the end of September and the end of December. "They still need a lot production know-how", said Frank Schwope, an analyst with NORD/LB.
Shares of Tesla dropped more than 2% Tuesday in premarket trading after Nomura Instinet - formerly one of the company's most bullish supporters - downgraded the stock, saying the company was "no longer investable".
The same Bernstein analyst whose questions Musk called "boneheaded" and "boring" on an earnings call views the near-term risk-reward for Tesla as skewed to the upside, "given the potential for the stock to revert towards the middle of its $270 to $370 range".
"We are anxious that this behavior is tainting the Tesla brand, which in terms of value is most important", analyst Romit Shah said. They have fallen 29 percent from their August 7 intraday high of US$387.46 when Musk tweeted about taking the company private.
Near 1915 GMT, Tesla shares were up 6.5 per cent to $280.22, recovering from Friday's selloff prompted by the news of two executive departures and criticism of Musk's pot-smoking podcast appearance.
After last week's live interview, Tesla's stock tumbled on Friday, also due to the resignation of Chief Accounting Officer Dave Morton, who is quitting after just one month on the job.
With the worst of the problems seemingly behind Tesla, it seems that they should be well on their way to finally fulfill their ambitious targets as long as they can stay out of trouble.